Price and entry point.
Red Points' self-serve checkout starts around $1,250/month; third-party estimates put typical contracts near $35,000/year. nebty monitoring starts at €99/$119/month per brand.
Comparison
The Red Points alternative with public pricing
nebty is built for SMBs facing fake websites, phishing and impersonation. Red Points specializes in enterprise marketplace counterfeits. Entry pricing at Red Points is roughly $1,250/month; nebty monitoring is a €99/$119/month subscription, with takedowns billed per case only after success.
Red Points vs. 
nebty at a glance
- Best fit
- SMB impersonation
- Monitoring (subscription)
- €99/month
- Takedown (single case)
- €400 on success
Prices last verified: July 2026
The short version
Different core problem.
Red Points specializes in marketplace counterfeit listings; fake-website protection is an add-on. nebty focuses on impersonation detection and takedowns.
Success-based takedowns.
Red Points uses a flat annual fee. nebty charges €300/$340 per success with monitoring (€400/$450 standalone). No success, no fee.
Red Points vs. nebty at a glance
| Criterion | Red Points | |
|---|---|---|
| Built for | ||
| Built for | Mid-market and enterprise (their own pricing FAQ) | SMB and mid-market |
| Core focus | ||
| Core focus | Marketplace counterfeits; impersonation as add-on | Fake websites, phishing, lookalike domains, fake profiles |
| Entry price | ||
| Entry price | From ~$1,250/mo self-serve (verified July 2026); third-party estimates put typical contracts around $35k/yr | Monitoring subscription €99/$119/mo per brand; takedowns also bookable without it |
| Pricing public? | ||
| Pricing public? | Partially Self-serve configurator; everything above is "Request Pricing" | Public Yes, fully, on one page |
| Takedown billing | ||
| Takedown billing | Unlimited, included in flat fee | €400/$450 per successful takedown, also without a subscription (€300/$340 for monitoring customers) |
| Contract | ||
| Contract | 12-month terms and upfront annual prepay reported by customers | Monthly, cancel anytime; no setup fee |
| Takedown guarantee | ||
| Takedown guarantee | None published | No success, no fee Plus stays-offline guarantee (free re-takedown if it returns) |
| Service location & languages | ||
| Service location & languages | German-language website; no German office listed | Munich GmbH; service in English and German; EU data hosting |
| Detection speed | ||
| Detection speed | Continuous monitoring (self-serve plan) | 24/7 monitoring, detection typically within hours |
Fair comparison
Red Points' strengths
What Red Points does well
If counterfeit listings on Amazon, AliExpress or Temu are your main problem, Red Points' marketplace coverage (5,000+ platforms, including Mainland China), computer-vision detection and flat-fee unlimited enforcement are built for that scale. Their G2 rating is 4.8, and their Revenue Recovery Program pursues counterfeiters' assets through litigation. Large consumer brands with high infringement volumes are the target segment.
When Red Points is the better choice
There is also a crossover point on price. At the verified self-serve entry price and the monitoring-customer takedown rate, the flat-fee model becomes cheaper at roughly 40 successful takedowns per year. The calculator below shows the same math.
Where Red Points doesn't fit, and why companies look for alternatives
You're an SMB.
Red Points states on its own pricing page that it works with "mid-market and enterprise companies where brand protection is a strategic priority." The self-serve floor of ~$1,250/month prices out most small teams with a handful of incidents per year.
Your problem is impersonation, not counterfeits.
Fake websites, phishing clones and fake social profiles are add-ons in Red Points' model. If nobody is selling counterfeit products, you'd be paying for a marketplace engine you don't need.
Contract terms.
Customer reviews report lock-in, cancellation friction and upfront annual prepayment. nebty is monthly cancellable with no setup fee.
Human review before filing.
Public seller complaints, on Trustpilot and in marketplace forums, describe automated enforcement hitting legitimate listings. Every nebty case is verified by a human before we act.
How the two prices assemble
Red Points' self-serve price builds up from a base plan plus trademark tiers and marketplace bundles, with an enforced order minimum. nebty has two separate services with published rates.
Red Points (self-serve, July 2026)
Base plan $938/mo
Trademark tiers + marketplace bundles + $ …
Enforced minimum order ~$1,250/mo
Self-serve checkout, verified July 2026. Roughly $15,000/year before higher, quote-only tiers.
Monitoring per brand €99/$119/mo
Per successful takedown with monitoring €300/$340
€400/$450 per takedown without monitoring. No setup fee, monthly cancellable.
Pricing: what each vendor publishes
Red Points
~$1,250/mo
self-serve minimum order (July 2026)
Red Points is one of the few competitors with any public pricing at all. Their self-serve checkout (verified July 2026) starts at a $938/month base plan plus trademark tiers and marketplace bundles, with a hidden minimum of $1,250/month. Everything beyond self-serve is quote-only.
nebty
€99/$119 per month and brand for monitoring
€400/$450 per successful takedown, €300/$340 for monitoring customers
At nebty, monitoring and takedowns are two separate services, bookable individually or together. Monitoring is a subscription: €99/$119 per month per brand, cancellable monthly, no setup fee. Takedowns are ordered per case, with or without a subscription: €400/$450 per successful takedown, €300/$340 as a monitoring customer. No success, no fee, plus the stays-offline guarantee. Annual plans include two months free. Full details on one public page. Public prices for both detection and enforcement are rare in this category.
What would a year actually cost you?
Move the slider to your expected number of successful takedowns per year and compare a year of nebty against Red Points' self-serve entry price.
Quick picks
€2,088 / year 12 × €99 monitoring + 3 × €300 (monitoring-customer takedown rate)
Red Points ≈ €13,050 / year
Entry price: $15,000 / year · ~$1,250/mo self-serve minimum, verified July 2026
Flat-fee break-even: around 40 successful takedowns per year.
USD prices as published by Red Points. Bar comparison converted at the ECB reference rate of 10 July 2026 (1 USD ≈ 0.87 EUR).
The process
How nebty works
Monitoring (a subscription) and takedowns (per case) are two independent services, bookable separately or together. Combined, they interlock like this:
-
We monitor 24/7.
Lookalike domains, phishing clones, fake shops and fake profiles targeting your brand. Detection typically within hours of going live.
-
You confirm, we act.
Send us the URL (or one click in the dashboard). We handle registrar, host and blocklist escalation, fully managed, in English or German.
-
You pay on success.
€300/$340 with monitoring (€400/$450 standalone), only when the content is down. If it returns, we act again for free.
Common questions
FAQ
Short answers to the questions we hear most about this topic.
Your question is not on the list? Ask Benedikt directly Is nebty a direct replacement for Red Points?
For brand impersonation (fake websites, phishing, lookalike domains, fake social profiles), yes. For marketplace counterfeit removal at enterprise scale, no: that's Red Points' home turf.
What does Red Points cost?
As of July 2026, Red Points' self-serve checkout starts at a $938/month base plan with a minimum order of about $1,250/month; higher tiers are quote-only. Third-party estimates put typical contracts around $35,000/year.
Why does nebty charge per takedown instead of a flat fee?
Because most SMBs face a handful of incidents per year, not hundreds. A flat enterprise fee means paying for capacity you never use. If your takedown volume is consistently high, a flat-fee vendor may be cheaper.
Can I switch mid-contract?
nebty has no minimum term, so you can run it alongside an existing contract and compare results before deciding anything.
Does nebty cover marketplaces?
Our focus is fake websites, phishing and social media impersonation. If counterfeit marketplace listings are your primary problem, we'll recommend a counterfeit-focused vendor instead.
More comparisons
Free trial
See where your brand is being impersonated online. Free.
Start your 14-day free trial and see the fake websites, lookalike domains and fake profiles targeting your brand. No demo call needed.
Benedikt Scheungraber
Co-Founder & CEO
Questions about brand protection, or want to see nebty in action? I’m happy to walk you through it myself and talk openly about whether we can help with your case.