The gap in Bolster's model.
CheckPhish monitors for $50/month per domain. Managed takedowns require the roughly $20 to 25k/year enterprise platform.
Comparison
Bolster AI alternatives: what to pick when $20k/year is not your budget
nebty fills the gap between CheckPhish monitoring and Bolster's enterprise platform. Bolster starts around $20,000 to 25,000 per year. At nebty, monitoring is a €99/$119/month subscription and takedowns are ordered per case, €400/$450 on success, also without a subscription.
Bolster AI vs. 
nebty at a glance
- Best fit
- SMB phishing
- Monitoring (subscription)
- €99/month
- Takedown (single case)
- €400 on success
Prices last verified: July 2026
The short version
Pricing you can read.
Bolster's platform is quote-only; procurement data shows a $37,500 median contract. nebty publishes monitoring and enforcement prices.
Pay for results.
Bolster bundles takedowns into tiers. nebty charges €300/$340 per success with monitoring (€400/$450 standalone), with a stays-offline guarantee.
The gap in the middle
Between low-cost monitoring and a $20k platform there is nothing. Most SMBs need exactly what's missing.
CheckPhish Starter
Low cost · monitoring only
Monitoring only. Sees the threat, doesn't remove it.
The bridge
nebty
€99/$119/mo + €300/$340 per success
Monitoring subscription plus per-case takedowns, billed only when a fake comes down.
Bolster platform
~$20k+/yr minimum
Enterprise console for SOC teams; median contract $37,500/yr (Vendr, 2026).
Bolster AI vs. nebty at a glance
| Criterion | Bolster AI | |
|---|---|---|
| Built for | ||
| Built for | Mid-market/enterprise security teams | SMB and mid-market |
| Entry price | ||
| Entry price | ~$20 to 25k/yr platform minimum; median contract $37,500/yr (Vendr, as of 2026) | Monitoring subscription €99/$119/mo per brand; takedowns also bookable without it |
| Free tier | ||
| Free tier | CheckPhish: monitoring only; paid-tier prices no longer published | Free lookalike audit (one-off) |
| Pricing public? | ||
| Pricing public? | Not published Platform quote-only; CheckPhish Starter only | Public Yes, fully, on one page |
| Takedown billing | ||
| Takedown billing | Bundled in tier; self-service on Standard, white-glove on higher tiers | €400/$450 per successful takedown, also without a subscription (€300/$340 for monitoring customers) |
| Contract | ||
| Contract | 12 to 24 months, annual escalators reported | Monthly, cancel anytime |
| Service location & languages | ||
| Service location & languages | US + India offices, English only, no EU entity | Munich GmbH; service in English and German; EU data hosting |
Fair comparison
Bolster's strengths
What Bolster does well
Bolster runs API-based takedowns, integrations with Microsoft Security Copilot, Splunk and SIEM/SOAR stacks, and coverage that spans dark web, app stores, marketplaces and deepfake detection. CheckPhish is a free scanner running millions of scans daily, and Microsoft's M12 has invested in the company. For SOC teams that want everything in one automated console and have a five-figure budget, Bolster, ZeroFox and Doppel are the category to look at.
Where Bolster doesn't fit, and why people search for alternatives
The pricing cliff.
Between CheckPhish's low-cost monitoring and the ~$20k platform floor there is nothing. Most SMBs need exactly what's missing: a few real takedowns per year, managed by someone else, at a predictable price.
You pay either way.
Takedowns are bundled into the subscription whether threats get resolved or not. nebty charges €300/$340 with monitoring only when the fake is down.
Opaque terms.
No public platform pricing; procurement data reports 12- to 24-month terms, 5 to 10% yearly price escalators and implementation costs adding 15 to 30%. Ask for these numbers in any Bolster negotiation.
No European operation.
US and India offices, English-only sales and support, no stated EU data residency. For GDPR-sensitive buyers, that's a due-diligence finding, not a footnote.
CheckPhish users: the specific upgrade path
If you're on CheckPhish today, you already have detection. What you don't have is enforcement. nebty's monitoring (€99/$119 per month) plus success-based takedowns (€300/$340) gives you both for less than CheckPhish Starter on two domains, with a human handling registrar and host escalation for you. Keep CheckPhish as a second pair of eyes if you like; scanners are free.
-
Today: CheckPhish detection
You see the fakes, but removal is on you.
-
Add nebty enforcement
Monitoring at €99/$119 per month, managed takedowns at €300/$340 per success.
-
Keep both if you like
A second pair of eyes costs nothing; enforcement is what you were missing.
Pricing: two separate services, both public
Bolster
~$20k to 25k
per year, platform minimum (procurement data, 2026)
nebty
€99/$119 per month and brand for monitoring
€400/$450 per successful takedown, €300/$340 for monitoring customers
At nebty, monitoring and takedowns are two separate services, bookable individually or together. Monitoring is a subscription: €99/$119 per month per brand, cancellable monthly, no setup fee. Takedowns are ordered per case, with or without a subscription: €400/$450 per successful takedown, €300/$340 as a monitoring customer. No success, no fee, plus the stays-offline guarantee. Full details on one public page.
What would a year actually cost you?
Move the slider to your expected number of successful takedowns per year and compare a year of nebty against Bolster's platform minimum.
Quick picks
€2,088 / year 12 × €99 monitoring + 3 × €300 (monitoring-customer takedown rate)
Bolster AI ≈ €17,400 / year
~$20 to 25k/yr platform minimum (procurement data, 2026)
Flat-fee break-even: around 55 successful takedowns per year.
USD figures from procurement data (Vendr, 2026); Bolster publishes no platform prices. Bar comparison converted at the ECB reference rate of 10 July 2026 (1 USD ≈ 0.87 EUR).
The process
How nebty works
Monitoring (a subscription) and takedowns (per case) are two independent services, bookable separately or together. Combined, they interlock like this:
-
We monitor 24/7.
Lookalike domains, phishing clones, fake shops, fake profiles. Detection typically within hours.
-
You confirm, we act.
Send the URL; we handle registrar, host and blocklist escalation, fully managed.
-
You pay on success.
€300/$340 with monitoring (€400/$450 standalone), only when it's down. Free re-takedown if it resurfaces.
Common questions
FAQ
Short answers to the questions we hear most about this topic.
Your question is not on the list? Ask Benedikt directly Is nebty a full replacement for Bolster's platform?
For phishing, fake-website and impersonation takedowns, yes. Bolster covers surfaces nebty doesn't (dark web, app stores, deepfake detection). If you need those, Bolster or ZeroFox fits better.
What does Bolster AI cost?
Bolster doesn't publish platform prices. Procurement data (Vendr, 2026) shows a median contract of $37,500/year, a range of roughly $13k to 94k, minimums around $20 to 25k/year and typical terms of 12 to 24 months.
What's the difference between CheckPhish and Bolster?
CheckPhish is Bolster's free/low-cost scanning tool; prices for its paid monitoring tiers are no longer published. Takedowns and managed response require the Bolster platform.
Does nebty publish its prices?
Yes, in full on one page. Public prices for both detection and enforcement are rare in this category, so a demo call is usually required elsewhere before you see a number. With nebty you can compare in a few minutes.
More comparisons
Free trial
See where your brand is being impersonated online. Free.
Start your 14-day free trial and see the fake websites, lookalike domains and fake profiles targeting your brand. No demo call needed.
Benedikt Scheungraber
Co-Founder & CEO
Questions about brand protection, or want to see nebty in action? I’m happy to walk you through it myself and talk openly about whether we can help with your case.